Increasing Your Business by Prom Marketing

In my last post I spoke of the common question florists are asking “How can I get more business?” We talked about taking a different approach to prom flowers. Offering cool fashion accessories for prom is the first step. But if you really want to increase your prom business, the best way is to also take a different approach to prom marketing.

Sitting in your shop waiting for the teens to come in and order their prom flowers doesn’t work like it used to. Prom marketing requires stepping out of our box, and out of our stores. It involves partnering with your local dress and tux shops, participating in prom fashion shows, and selling in the schools. Yes, I said selling IN the schools. Florists all over the country are finding huge prom success by doing all of these things. Get started now by visiting the “Market Your Store” page on our website: http://www.creationsbyfitzdesign.com/contents/en-us/p865_Market_Your_Store.html.